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Create your unique culture

Creating and establishing unique customer interaction culture creates a memorable customer experience.

Here are some of the popular examples:

  1. New Relic's customer service driven by development engineers
  2. The legendary customer service experience offered by Zappos
  3. Setting up product clinics on a monthly basis to connect the product team directly with customers and enabling customers to ask anything related to a specific product area
  4. The misspelled names on Starbucks cups (it has never been confirmed by the company that misspelling is intentional)
  5. Involving customers in fun internal events via live streaming